We are delighted to announce we have been named as a Finalist for the prestigious Showcase & Awards, hosted by the Racecourse Association (RCA).
The Showcase & Awards is the marquee event of British racecourses that annually celebrates first class customer experience in partnership with Moët Hennessy and Racing Post.
Chester Racecourse has been listed as a Finalist in the Digital & Social Media category. From the five Finalists, the winner will be revealed at the Showcase & Awards ceremony on 16 November at Newbury Racecourse.
The Digital & Social Media Excellence Award celebrates best in class in the world of digital presence and social media. Entries had to demonstrate how the racecourse crafted targeted campaigns through these channels in order to improve brand presence, customer relations and/or commercial gain.
Chester Racecourse particularly impressed the judges through their innovative Raceday Social Engagement.
Stephanie Hughes, Head of Marketing at Chester Racecourse said: “We are thrilled to have been shortlisted for this award. We executed some successful new social media strategies for 2017 and so to be recognised for them is wonderful for the whole team.”
Stephen Atkin, RCA Chief Executive said, “I am delighted for Chester Racecourse for their success in being named a Finalist at the 2017 Showcase & Awards.
"It is a highlight of our year to see all of the quality Showcase Awards submissions go before the judges to measure the impact of growth of the initiatives that our racecourses have delivered and clearly Chester have enjoyed an excellent year.
“I extend my congratulations to the team for their hard work in securing this achievement and wish them the best of luck for the ceremony at Newbury on Thursday 16th November where we’ll see if they can join our esteemed list of winners.”